Functions for data preparation, parameter estimation, scoring, and plotting for the BG/BB (Fader, Hardie, and Shang 2010 <doi:10.1287/mksc.1100.0580>), BG/NBD (Fader, Hardie, and Lee 2005 <doi:10.1287/mksc.1040.0098>) and Pareto/NBD and Gamma/Gamma (Fader, Hardie, and Lee 2005 <doi:10.1509/jmkr.2005.42.4.415>) models.
| Version: | 2.4.2 |
| Depends: | R (≥ 3.5), hypergeo, optimx, dplyr |
| Imports: | Matrix |
| Suggests: | knitr, rmarkdown |
| Published: | 2020-12-12 |
| Author: | Lukasz Dziurzynski [aut], Edward Wadsworth [aut], Peter Fader [ctb], Elea McDonnell Feit [ctb], Daniel McCarthy [aut, ctb], Bruce Hardie [ctb], Arun Gopalakrishnan [ctb], Eric Schwartz [ctb], Yao Zhang [ctb], Gabi Huiber [ctb, cre] |
| Maintainer: | Gabi Huiber <ghuiber at gmail.com> |
| License: | GPL-3 |
| NeedsCompilation: | no |
| Materials: | README NEWS |
| CRAN checks: | BTYD results |
| Reference manual: | BTYD.pdf |
| Vignettes: |
Buy 'Til You Die - A Walkthrough |
| Package source: | BTYD_2.4.2.tar.gz |
| Windows binaries: | r-devel: BTYD_2.4.2.zip, r-release: BTYD_2.4.2.zip, r-oldrel: BTYD_2.4.2.zip |
| macOS binaries: | r-release: BTYD_2.4.2.tgz, r-oldrel: BTYD_2.4.2.tgz |
| Old sources: | BTYD archive |
| Reverse imports: | BTYDplus |
Please use the canonical form https://CRAN.R-project.org/package=BTYD to link to this page.